Planning Your Introduction

Whenever you  are invited to speak somewhere make sure you provide the event organizer the words to use when introducing you. Send them a written introduction so they know exactly how you want to be introduced.

This helps to build credibility and trust with your audience even before you speak. In addition, many times the person who introduces you may not have had prior experience with you, and will not be able to vouch for your abilities. Also, depending on the demographics of your audience, you will want to tailor your introduction to emphasize parts of your Bio that is more relevant to that audience and to the purpose for which they are coming to hear you.


By not planning your introduction and leaving it up to others you may find yourself being introduced in such a way that forces you to spend more time laying the groundwork of trust with the audience. Their expectation will be shaped by how you are introduced. If you are about to give a motivational speech and the person introducing you uses words to describe your  business training and not your ability to motivate and inspire, then it may start the meeting off on a different tone. That part of your bio may be more relevant to a corporate audience and thus you may have to work harder at the front end to establish a different expectation.

When structuring your presentation or message, include the introduction as part of that structure.


Keep letting the REAL  U…..Speak Through!


Lisa Vanderkwaak M.Sc.

Certified  World Class Speaking Coach

REAL U Institute™

“Equipping You to Communicate with Passion, Purpose & Transformational Impact”

To book Lisa to speak at your next group training or as a Keynote,  email








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