Constructing a Story!

Stories are one of the most effective tools to communicating a point. The primary purpose of a story is to have your audience experience your point and therefore accept it on their own without  you having to convince them to.

Stories consist of 3 primary sections:

1. Setting the scene- establish the setting, time, characters, and conflict.

2. How the characters attempt to solve their problem or resolve their conflict, but with no success.

3. Resolution of the conflict by a hero. It’s important to NOT make yourself the hero.

Before you begin, be clear on what your relationship is to the story and the characters in the story. Eg. are you an onlooker telling from an observers viewpoint, or are you in the story as one of the characters? In delivering your story, be original, develop your own style and connect your story to a point you are making. Let the story do the work it is designed for- to help the audience experience and accept the point without you having to convince them.

Until next week,

Keep letting the REAL  U…..Speak Through!


Lisa Vanderkwaak M.Sc.

Certified  World Class Speaking Coach

REAL U Institute™

“Equipping You to Communicate with Passion, Purpose & Transformational Impact”

To book Lisa to speak at your next group training or as a Keynote,  email



Share and Enjoy:
  • Facebook
  • Twitter
  • LinkedIn
  • Digg
  • StumbleUpon